Our strength is simplifying the complex.
Philosophy
We live in a world saturated with images, all vying for our attention, and the future promises an ever increasing deluge of visual content.
In this crowded landscape, the only way to rise above the noise is to create something that resonates and moves your audience. Because emotion, not information, is what people remember, and storytelling is how we connect, how we inspire, how we leave a lasting impression.
We are modern artisans, crafting compelling visual experiences designed for maximum impact.
History
Clay was initially conceived as the creative production arm of Digital Golem, a Brussels-based VFX post-production house for commercials and feature films. After several years, it was spun off as an independent company.
In 2025, the two entities merged under the Clay banner, uniting 20 years of CG and visual effects expertise. Today we focus on commercials, online content, corporate films, as well as developing in-house content.
Let us take care of everything
With deep expertise across every stage of production and post-production, we stay focused on storytelling. From traditional filmmaking techniques, to cutting-edge generative AI tools, we find the most efficient and cost-effective approach to realise your vision, and deliver work that inspires.
Concept Development and R&D
We like to get involved early in development and interact creatively with you and your team. With a strong R&D background, we build custom tools and workflows whenever needed to solve production challenges.
Character & Environment Design
Our background in CG and 3D animation gives us a strong foundation for creating compelling characters, creatures, and environments, whether stylized, photoreal, or anything in between.
Storyboarding, Layout, Previz
Preparation is key to a smooth process and a successful end result, so we apply our full range of skills to ensure you know exactly where we’re heading, while still allowing for creative exploration.
Live Action Shoots, Virtual Production
Whether shooting on location, in studio, or in virtual production environments, at home or abroad, we handle the logistics through our wide network of partners and collaborators, assembling the best talent for the job.
VFX/CG/3D Animation & GenAI
With deep roots in visual effects and 3D, these tools are second nature to us. Generative AI gives us an added layer of speed and flexibility, enhancing our creative and technical capabilities throughout the pipeline.
Finishing & Deliveries
Editing, grading, conforming, versioning – we take care of the final steps so you don’t have to worry. Whether for streaming, cinema, social, or broadcast, we’ll make sure your content is delivered perfectly.
Showreel
Watch a selection of work created by our team over the past few years…